
The branding and design of the cards reflect Maine State Credit Union’s trusted identity, incorporating visual elements that evoke local pride and community connection. Supported by a targeted marketing rollout and educational resources, the new credit card program aims to increase member engagement, drive adoption, and reinforce the Credit Union’s role as a reliable financial partner.



Members have given tons of positive feedback on the new card designs. This reception has help Maine State Credit Union to further solidify their branding with their consistently growing membership.